ArchiveOctober 31, 2014

Waitrose: an update

You might have already seen the letter we sent to Waitrose last week. If not, here’s a reminder of what we’re trying to do. Giles Clarke and the ECB don’t give a monkey’s about the English cricketing public. They have no interest in our views, our questions, or the things we’re unhappy about. But they do care about their sponsors. The route to Clarke’s heart is through his wallet. We figured we could get his attention via the soft underbelly of his corporate...

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